The Power of Partnering

The Power of Partnering

In 2008 Sencorp Inc. and White Systems merged to form SencorpWhite. While both companies were founded in 1947, their path to success were far different. Sencorp pursued markets in plastics packaging and White in automated storage and retrieval systems. Their go-to-market sales strategy varied with Sencorp having dedicated, direct sales and White utilizing distributors, representatives, consultants, and integrators. While industry-leading and innovative, SencorpWhite products have been focused on well-defined market verticals, from consumer and medical thermoforming to hospital pharmacy automation. Leveraging over seventy-years of brand equity and customer service in the North American market, SencorpWhite entered into strategic partnerships with several European manufacturers of machines that complement our products. In that light, I am pleased to announce SencorpWhite signed an exclusive distribution agreement for the United States and Canada with WM Thermoforming Machines of Stabio, Switzerland http://www.wm-thermoforming.com. WM designs and manufactures both in-line and tilt-bed thermorformers that greatly expand SencorpWhite market presence. Their FC and Flex Series in-line thermoformers are all-electric with the size and through-put that complements SencorpWhite 2500 and ULTRA series thermoformers. The FT and Twist Series tilt-bed thermoformers, with optional extrusion and rimming stations, fulfills the market requirement for high-volume food container applications. With our new partnership, SencorpWhite now offers an extended range of thermoforming technology for a broader range of applications. In addition, WM enters the North American market with a highly respected partner, and the expertise and service backed by over seventy years of experience. I invite you to meet face-to-face with the WM-Sencorp team at the SPE Thermoforming Conference in Milwaukee, Wisconsin from 9 to 11 September https://thermoformingdivision.com/conference. In addition, we will be exhibiting at Pack Expo Las Vegas from 23 to 25 September https://www.packexpolasvegas.com and the K-Show in Dusseldorf, Germany from 16 to 23 October https://www.k-online.com.

SencorpWhite Employees Open My Eyes to True Meaning of Thanksgiving

 

Thanksgiving is just around the corner, and if you’re like me, you’ve probably grown somewhat accustomed to thinking about it as just one more in a string of over-commercialized events. Don’t get me wrong—I thoroughly enjoy the family time, the football and of course, the turkey, complete with stuffing and New England’s celebrated cranberry sauce. But if I’m being perfectly honest, it’s been a while since I’ve thought about the holiday’s true meaning.

All that changed earlier this month, when my eyes were opened by our outstanding SencorpWhite employees. Let me explain.

First of all, a few weeks ago, we held an all-employee luncheon in honor of Veterans Day, and I had the privilege, on behalf of all of us at SencorpWhite, to personally thank each and every employee who has served, or serves, in any branch of the United States armed forces and to present each one with a jacket, as a small token of our appreciation. Coincidentally, this luncheon was held on November 6, Election Day, which made it even more meaningful. As I told the group gathered that day, veterans have sacrificed to protect our right to vote—and for that, we are truly grateful.

This theme was underscored a few days later, when Noelle Forde, SencorpWhite’s HR manager, came into my office looking puzzled. “This has never happened before,” she said. “I have a request from one of our employees to buy everyone at SencorpWhite lunch.”

As it turns out, Doug Flook, one of our remote Field Service Technicians from Texas, had written to Noelle to say that because he was so thankful for the help and support he receives from SencorpWhite employees, he wanted to sponsor a “thank you lunch.” Oh, and by the way, Doug sent a check with the letter to cover the cost of lunch for everyone!

Now, I am not often at a loss for words, but in this instance, I didn’t know what to say. I asked Corey Calla, our newly appointed President of White, into my office, and the three of us began to discuss how we should handle Doug’s request.

We couldn’t possibly let an employee pay for everyone’s lunch—that just didn’t seem like the kind of precedent we wanted to set. But what other option did we have? I tried letting Doug know that I would personally match the money he sent, and then we could donate the total in Doug’s name to a charity of his choice. But Doug was adamant. “I want to thank everyone for what they do for me,” he said. In fact, here is exactly what Doug put in writing to all SencorpWhite employees:

A Co-Workers Words of Thanks

Greetings Friends and Co-Workers of SencorpWhite, I know each of us performs the duties to which we are all hired to do. That in and of itself creates a conducive atmosphere or environment in which to work in. However, SencorpWhite employees don’t stop there. The effects of such are evidenced in the pride of workmanship, customer satisfaction, and employee relations. The customers in my area are all satisfied with the “product” we provide. This satisfaction stems from the components of the whole. Thank you for the efforts each of you provide that makes my efforts less burdensome and more meaningful. To show appreciation I invite you to a pizza luncheon.

 

Thank ya’ll very much,

 

Doug Flook – Field Service TX

How could anyone say no to that?

I mentioned earlier that Corey Calla was in on the conversation about how to handle Doug’s request. During that discussion, he told us that his prior employer has an employee-sponsored fund that periodically provides a meaningful distribution to any employee who anonymously requests assistant in time of need. That sounded like a brilliant idea to me! Is there any better way to say “thanks” to our fellow employees than to start a fund that can help one in time of need?

I told our team that I would take the matching money I offered Doug and “seed” the start of the fund. Corey jumped in and said, “I’ll match you!” Then, Justin Edwards, our new CFO, quickly followed with, “I’ll match you, too!”

I am happy to report that we now have sufficient seed money to start our new fund and that we are finalizing the details so we can formally introduce it during SencorpWhite’s traditional “Week of Thanks.”

Any employee will be able to donate to this new fund, and as Corey explained, what started out as a similar small gesture at his former employer, has grown into a meaningful part of that company’s culture. I have no doubt that the same will happen at SencorpWhite, and to recognize and thank Doug Flook for reminding us about what it truly means to be thankful, we will name our new fund the “Flook Fund.”

Like I said in the beginning, this month has opened my eyes in new ways. Thank you, again, to all our veterans, and to Doug, Corey, Justin, and Noelle… and my best wishes to all of you for a joyous holiday!